In the television series Max Headroom, the television network which inadvertantly spawned him would show very fast, intensely focused advertisements for various products.  They called these BlipVerts (my guess at spelling).  I think that with people's attention span dropping, there's a market for the equivilent on Opinion pieces.  Call them BlipOps.
For example: I was reading this piece this morning, on the differences between Muslims and the rest of the world. Its something that I like to think about, for various reasons. I thought the piece did a good job of laying out the various points.  Its not terribly long, either -- yet I found myself thinking Get to the Point! I wasn't even looking for a point that supported my side (non-Muslim) as being right; I'm willing to believe that we're in the wrong, too.  I just wanted to get a concentrated dose of information, right here, right now, and be done with it.
A BlipOp.
 
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