If I get a communication from some organization, and the communication includes a phrase like We're excited to announce..., the odds are very good that I won't be all that thrilled, and maybe even actively pissed.
Also, the Run for Something organization is... interesting. Even if they do have a millenials only bias. I just added them to my list of people to whom we'll regularly donate. The Anti-Trump resistance: it is fractured and squabbling, but it lives.